The Charcuterie Board

Branding and art direction for a London-supplier, makers and seller of fine British cured meats.


The Charcuterie Board are supplier, makers and sellers of fine British cured meats. Artisan fermented, air-dried and cooked Charcuteries with an emphasis on provenance, consistency and quality. 

Starting life as a wholesale supplier, they expanded to local markets in London and found they needed to build on their brand. My role was to work with them and think about the difference communication points for their brand. Taking their logo and building a more substantial branding system that could work in a wider range of formats. I also worked with Abbie Stephens to build a selection of brand imagery they could use to promote themselves.